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There are a lot of advantages to being focused and getting things done efficiently. Having plans and making them happen is fulfilling in a lot of ways. It's also necessary when there are unavoidable commitments. However, there is a tradeoff when it comes to the bigger picture. While
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You can definitely be doing better. Your business could be running better. You could have many more customers. You could find a better job. But the present situation is comfortable. It feels normal. Attempting something more opportunistic can feel risky. And in reality, it is risky. Things around you are
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All content is not equal. Some of it may be a hot flash where timing is extremely important. If you don't post the right tweet at the right time to the right people it is buried in the stream forever. Some content may persist a bit longer like
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How far can you get without systems? Systems that help you grow your business not only make life easier, but they allow you to enjoy doing business. Your customer wins, and you get to do more with less. But why do so many people tolerate less than ideal setups in
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It can ruin your day. It can get you off track. The bad comment that comes back on your content from a reader or onlooker is meant to hurt and it does. When you are growing an audience, it is impossible to please everyone. There are always going to be
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What you think it may take to become successful may be an illusion altogether. We live in a highly random and changing world. And when the rules are constantly in flux, you may be betting the farm on a static snapshot in your mind that moves rather quickly. If you
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... And a Different Type of Customer Experience I saw this note on top of a toilet and thought it was hilarious. Are we really back in grade school? I guess so. But the bigger question is why have a business that deals with this kind of issue in the first
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I am not so sure that perfection is worth it in many endeavors. Sure, for space travel and heart surgery, we need a high level of perfection. But when it comes to trying to move people to action, building a new business or launching a product, it can be overrated.
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It's much easier to get things done on your own than trying to align a team of people. The reality is that people do not enjoy being micromanaged and most people don't want to have to follow up. So what is required when you need everyone
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If you find yourself talking again about that thing that you are going to do, then you may be selling yourself and others on a dream, but you are not for real. Ultimately, you either do a thing or do not. Taking action is what matters. I am finding that
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It's hard enough to close a sale when buyers have immense choice in the new economy. So, why hurt yourself further by having a disjointed sales and marketing process? If sales doesn't close well qualified leads, then it creates a chasm that neglects revenue that your
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If you ask an engineer to solve a problem, they are going to want to know what the constraints are. It's how we were relentlessly trained to solve problems. Whether they are the forces acting on a mass, Ohm's law or your working budget, the constraints