Blog
To a man with a hammer, everything looks like a nail. ~ Mark Twain When you approach someone with an idea or something you want to sell, assume you are out of phase. What are the chances of being in phase. Sure, if you have an urgent care office, people show
Blog
Lunch was the way business got done. But it's not the way of the world these days in a connected economy. A few reasons people don't want to meet you: * It's going to take 3 hours. Maybe an hour lunch, but fighting traffic, getting
Blog
Entrepreneurship and selling is hard business. The ambiguity and uncertainty can stump many people who are used to a well-paved path. Do this and you get that. Just tell me what to do. You may know what makes money now. That's a great thing to have. It may
Blog
It is expensive and difficult to market your business with advertising and low conversion strategies. If you believe that business is ultimately people, then consider growing your business by paying attention to the connections you make. One growth hacking habit that can pay extreme dividends over time is to focus
Blog
Selling your products or services today in an overcrowded, inattentive marketplace has a high degree of difficulty for sure. You may have the best offering, but what does that mean if you can't connect and get people to pay attention? If you break down sales into channels and
Blog
https://flic.kr/p/pkf9eV It can be overwhelming and plain daunting when you look at the speed of how media, attention and content work. The same is true for sales, entrepreneurship and business building. You have the problem of exponential change around you and our brains don't
Blog
https://flic.kr/p/pdmryQ As you are growing your business, ultimately it comes down to how much value you gain and add to other people. The more value you add by being valuable, the more your business grows. Unfortunately, most people are just looking for the money without realizing
Blog
https://flic.kr/p/Axci2 Most people are in utter chaos. Try calling someone today in the middle of the day and a random sampling will show you how frenzied and reactive most people are operating. Our heads are spinning from the ridiculous amount of information, most which does not
Blog
Did you hear about the Georgia Tech teaching assistant, Jill Watson? Using machine learning and automated, human responses, students were fooled by the artificial intelligence machine learning experience. The approach to engaging people goes beyond classrooms and is continually being pushed in the marketplace. While we could previously understand how
Blog
https://flic.kr/p/egsmCb You may not have big data as the likes of Wal-Mart online or Amazon. However, if you don't understand your data set from how customers buy and engage with you, then your selling efforts can be highly wasteful. You could be working on
Blog
If you look carefully, or care for that matter, then you can see the diamond in the rough. Those are the people that matter a thousand times more than others and have special qualities to help you or support you. The same is true for the systems that will allow
Blog
If you notice there's a weekly business cycle. Try getting someone's attention on a Monday morning and you will find unreturned calls and a frenetic pace. Now try touching base with people on Friday mornings and you have a much more relaxed conversation on the phone.