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A business is essentially a system and requires systems thinking in order to grow. I have been building systems for a long time, both for myself and for my clients. The classic book, The E-Myth, articulated the common entrepreneurial problem clearly for business people everywhere. When effective, predictable systems are
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I hate complacency. It's the best way to die on the vine as the world passes you by. And it happens all the time when your goals aren't big enough. These days, the connected economy does not reward the status quo. There are too many people
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I realize I can be a paradox at times. I know a lot about many different systems and technologies. But I prefer to have a few powerful pieces in play at a time. It's the difference between study and utility. But I guess that is what curating is
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When we think of marketing, there are multiple words we connote with the term. It used to be a synonym for advertising. Lots of money was spent on grabbing attention and using powerful messaging to affect the mind of the masses. Those were days when channels were far fewer. Radio,
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The mass media does not just stop at what we see on TV or on established magazines and newspapers. Mass media mindsets happen continuously with industry verticals. There has to be something to talk about. And hitching on to emerging technologies is concrete enough to have something to talk about.
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Sure, I love the idea of certainty. I would like to come back to the same situation and know that everything will be the same. But it rarely works that way. The ground under our feet tends to move rather quickly. What works today is merely temporary. The fact that
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Marketing does a great job of blinding us. We get fixated on the styling and contours of a car body rather than look under the chassis to see how the transmission is put together. We look at the outer casings of a computer rather than open it up to see
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I tend to live in two worlds - technology and people. Building your business with the systems of technology tends to go pretty fast. Much of this is about getting clarity on process and how information and transactions should move. You can always go faster and more efficiently, especially with
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My kids love reading the Life of Fred math book series as part of their schooling. Fred is a great character whose naivete helps us look at ourselves a bit. I liked this statement that helps kids see some context in the hard work of getting their brains to enjoy
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As the Fourth of July holidays kick in, I want to wish you and yours a great time of relaxation and fun. I have spent years writing about systems, processes and business to help you think through and implement strategies that can make an impact on your revenue and give
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Your business and your work can always be automated further. There are things that can be done to make it easier for customer information to flow to the right sales or service system. There are opportunities to make it easier and save time for your team members. That's
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We live in highly opportunistic time. It happened once before. In the early part of the 20th century, industrialists saw that people could work in an assembly line and do specialized tasks. Then machinery replaced the industrial worker. A machine that performed a highly specialized job repeatedly, faster and without