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If you have been in business for a while, you know that one of the hardest things to do is get a new customer. It is why selling is not for the faint of heart. It is for the creative and bold. Furthermore, if you have done business for some
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You may have heard much about software out there for marketing automation or inbound marketing. We are often asked about the differences between our services and the software and companies that provide software. We wanted to help our clients understand the differences simply: 1. Software is a separate expense. Buying
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"If you can't trust yourself, you shouldn't be an entrepreneur. You should be a worker and let someone else make the decisions. At the end of the day, you have to live with your decisions - good and bad. If you screw up, at least
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As to methods there may be a million and then some, but principles are few. The man who grasps principles can successfully select his own methods. The man who tries methods, ignoring principles, is sure to have trouble. - Ralph Waldo Emerson While there is the ubiquity of information, the
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If you had to sell without a sales force could you do it? What if you had to get rid of your entire sales team? Could you make selling work? I have seen businesses with older mindsets that seem to be addicted to headcount as a metric more than results.
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Entrepreneurs are dreamers who do, and I think that is what sets them apart. Simple desire, or some catalytic event, puts them on this journey of tremendous work that requires commitment, stubbornness, perseverance, and the ability to live within paradoxes." - Judith Cone of the Ewing Marion Kauffman Foundation.
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I assume a few things in business: * Everything is changing * Everything is changing fast * Noone can predict the future * Talent matters more than ever * You cannot hide It is not safe to rest on your laurels just because you found a new tool or way of doing things. It is
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If you sell something simple buyers don't need much education. We have a built-in shorthand to understand the offer. Furniture, cars and dental exams fall into this category. You know what these products and services are. The decision of whether to buy luxury or cheap may become a
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Watching the 2012 Wimbledon Finals between Roger Federer and Andy Murray with my family was thrilling. Both men played at an extremely high level. Murray was playing for the hope of being the first British native son to win the tournament in over 70 years. Federer was seeking to tie
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When I have quiet moments to reflect on where I am headed, I like to work through a mental thought process to help ensure I am on the right course. There's so much noise coming every day that I find it necessary to weed out the noise and
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I have my good days and bad days. There is always a relentless pace to work. In equal measure, there are so many demands on my attention that distract. When I can't get my mind clear or I feel the weight of the world, I look for things
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Today is a day to celebrate with family and friends. I am grateful for being an American. We have the freedom to pursue happiness. We can go after our dreams. I spent some time reading the Declaration Of Independence this morning. What courage our early founders had to defy the