Blog
The game changer is what can set you on a different trajectory altogether. It is essentially the one thing that matters most than doing the busy work each day. I like finding that one strategic decision or action that will make things different. It's the thing that will
Blog
When you look at the core actions you do every day as a knowledge worker, can you say you are faster than before? Are you continually growing and increasing your speed? If you are having trouble making progress, then you have some choices: 1. Try harder 2. Give up 3.
Blog
What if the New York Times missed a day of content or CNN took the day off and had a blank screen showing during their air time? We know that those content producers will have something for us today, tomorrow and every day thereafter. Their persistence lends to their credibility
Blog
One of the reasons your great looking site is not getting the traffic or rave you are hoping for is that the internet is vast. When I drive through small country towns in the middle of nowhere, I often think about how indifferent their access is to what a connected,
Blog
Our brains look for routines. It's a form of efficiency and allows us to bring some order to the otherwise chaotic nature of life. I have come to appreciate this gravitation towards routine and look at it as an important cornerstone to my business and life. When there
Blog
One of the worst things that can happen to a brand is to have immediate success. This can become a temptation for line extension. Big brands do this all the time to their own peril. The situation works like this. A major brand is successful with selling dish soap. Their
Blog
You cannot be everywhere at once. Regardless of how efficient our tools and shiny new social media networks have become, you still need attention, thinking and fingers on keyboard to push out content and connect with people. There is this vain attempt to try and connect everywhere. However, each medium
Blog
I do have dreams. Many of those I keep to myself. Some, I share to motivate myself to move towards them. I think sharing what you want to do is a powerful force that taps into a need for congruence. We don't like to make liars of ourselves.
Blog
C-level executives have similarities in their behaviors and how they buy. If you want to influence these types of clients with your services, then it is important to understand what will connect. If you provide professional services, you are evaluated and eventually hired for your ideas. The value of your
Blog
You may have a great idea and want to act on it by putting forth lots of energy, money and risk to make your product successful. However, we live in a saturated world with too much rather than not enough. Your product is going to have to break through the
Blog
Life would be easy for businesses if they were able to get customers to buy whenever they wanted to sell. That fantasy leads to some faulty marketing tactics including, but not limited to, hard selling promotions, annoying interruptions and social media blitzes. The reality is that most business will come
Blog
When things get complex, you can see many people shy away. It's hard work to push ourselves to learn something new or wrap our minds around complexity. For those in our talent economy that are looking for revenue opportunities, where complexity exists is the exact place to make